Undoubtedly at some point you have come across these terms, and you have certainly missed their meaning at some point. But don't worry, we are going to help you solve all your doubts!
NUTRITION
When we talk about nourishment we mean replenishing the hair's fatty or lipid nutrients, but when does our hair need to be nourished? Our hair needs nourishment after bleaching, coloring, heat tool abuse or after harsh chemical treatments. If you have split ends or brittle ends and if your hair is porous or rough to the touch, it's crying out for a dose of nourishment. But don't worry, the L'Essentiel range will save you from this hair SOS!
You've probably heard that hair is hygroscopic, but do you really know what that means? It means that it absorbs moisture from the air in humid conditions and loses water in dry environments. The goal of moisturizing is to replenish and retain the water the hair loses. It is about providing the hair with natural moisture that restores movement and suppleness to our mane. The best way to moisturize the hair is with the Tasmania range, it is the perfect dose of hydration that our hair needs!
In hair terms, reconstruction is the most intense treatment we can give hair. It is ideal after highly aggressive chemical treatments, or after damage caused by heat tools. When we talk about reconstruction, we are referring to the restructuring of the hair strands from the inside out, giving the hair extra strength! An example of a reconstructive treatment would be Sublime 10.31, it's the shot that brittle, porous, bleached and chemically treated hair needs!
It's a very dubious concept! It is often confused with the term reconstruction, but keep in mind that they are completely different concepts. Repairing hair means restoring it to its original condition, and the reality is that it is impossible to restore damaged hair to its original condition. That's why we can never talk about repair in terms of hair beauty, so if you are promised that a hair product will repair your hair, be wary! We hope we have answered all your questions and that this mini guide to basic hair beauty terminology will help you understand a little better what your hair needs, but if you still have any doubts, write to us and we'll be happy to help!
HYDRATING
RECONSTRUCTION
REPAIR
