Girlfriend, how many times have you heard about sulfate-free shampoos? We know, a lot, and that's why today we're bringing you fresh news, and we're talking about why it's so cool to use this type of product to wash our hair. And no, of course we are not going to demonize sulfates, or turn them into the witches of Salem, or tell you that they are toxic (spoiler: they are not), because there is no ingredient in cosmetics that is not safe for us and our hair, we swear!
What are sulfates?
First things first: what are sulfates? They are nothing more and nothing less than anionic surfactants with a great detergent and foaming capacity, (or negatively charged substances that have a brutal cleaning power, and that make a lot of foam, for friends) that are present, in general, in almost all products intended to clean both hair and skin.
Now, if they are so famous, clean so well and are used so much ... why is it so trendy to use hair cosmetics that do not contain them? My friend, as we have already told you in previous chapters, the use of shampoos with a negative charge (such as those containing sulfates), and a high pH, increases friction between hair fibers, and therefore contributes to breakage, not to mention making your hair frizzy like crazy!
In addition, shampoos with sulfates, as they have a higher detergency, drag the dyes much more, so the color of your hair will last intact much less time. The same happens with keratin straightening, since these sulfuric acid salts, by doing their cleaning job so well, also carry away the keratin, making this type of treatment last less time. And that, my dear, is a real drama, because we don't want to lose this amazing mane, do we? 👀
It's also important to know that this ability to cleanse so well has its good things, and its bad things, and that is that it can dry out the scalp a little bit, as there can be an imbalance in sebum production, and that this type of surfactants are never going to be the favs of the most sensitive manes.
Why use sulfate-free shampoos?
Last but not least, and to sum up a bit, we're going to tell you why sulfate-free shampoos have the hype they deserve, and why they are the ones most recommended by hairdressers and top celebrities like Lily Collins, whose XXL mane in "Emily in Paris" drives us absolutely crazy:
🌈 Sulfate-free shampoos, despite containing surfactants whose charge is also negative or amphoteric (the ideal), being much gentler detergents reduce the appearance of frizz and breakage at the ends, which we like, AND A LOT.
💖 These gentler surfactants keep your hair's natural oils on point, balancing sebum production, preventing it from producing more to counteract, and helping to keep hair from drying out even a little bit.
💁🏼♀️ Without a doubt, these are the kind of shampoos that a sensitive scalp is going to have a real crush with, as they are super gentle and respectful.
💥 They are also the best for extending the duration of dyes and straightening treatments, since this type of surfactants, having a lower detergent capacity (but clean just as well) do not drag both color and keratin, and that's always a plus.
👩🏽🦱 And, in addition, they are the most used in the famous curly method!
Although friend, we have to confess that they are shampoos that make less foam (which we know you love and that is super ASMR, sorry), but believe us that it is not necessary to clean your hair thoroughly and leave it super shiny, as our shampoos do.
Is it necessary to always use a sulfate-free shampoo?
Not all hair reacts the same. If your hair is strong, straight and not color treated, sulfates need not be a problem. But if you're looking to preserve moisture, prolong your color or pamper a sensitive scalp, a sulfate-free shampoo is the best choice.
At GOA, we're clear: we want your hair to shine healthy and natural. That's why all our shampoos are formulated without sulfates, silicones or parabens. This way we take care of your hair with the utmost respect, maintaining its strength, softness and movement.
What happens if I use sulfate-free shampoo?
When you switch to a sulfate-free shampoo, you will notice a more gentle and respectful cleansing. Although it lathers less, your hair is just as clean without drying out.
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Your scalp maintains its natural sebum balance.
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Curls are better defined and frizz is reduced.
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Color and treatments last longer.
Why choose a sulfate-free shampoo?
The choice makes perfect sense if:
- You have color-treated hair or hair with treatments such as keratin.
- Your scalp is sensitive or tends to be irritated.
- You are looking for less frizz and stronger ends.
- You follow the curly method.
In all these cases, sulfate-free shampoo becomes your best ally.
Benefits of using sulfate-free shampoos
- Maintain the hair's natural oils.
- Reduce frizz and dryness.
- Prolongs color and professional treatments.
- Gently cleanses, respecting sensitive scalp.
- Ideal for the curly method and curly hair.
And you, bestie, will you join the sulfate-free club? You won't regret it! 😍
