
Up to 6 months duration
Leave straighteners behind and get straight hair with just a blow dryer, Keratin Infusion is a thermo-active treatment that is activated by heat.
Straightens all hair types
Keratin Infusion is capable of straightening all types of hair: Afro, curly, wavy, natural blond, bleached, gray, fine or thick.
Compatible with pregnancy and breastfeeding
All Goa Organics treatments are safe during breastfeeding and pregnancy.
Vegan and formaldehyde-free
Thanks to its innovative formula based on alpha hydroxy acids, oils and active ingredients.
Keratin Infusion: Rebuilds from within
Keratin Infusion works from within the hair to smooth and control frizz. Activated by heat, it seals the hair fiber and softens the texture without permanently altering its natural structure. The result is smoother, shinier, and more manageable hair for months.
It is formulated with 35 natural active ingredients, including a blend of 20 essential oils, a complete AHA complex, and plant proteins that penetrate deep into the hair fiber. These active ingredients work in synergy with the hair's natural keratin, providing hydration, nourishment, and internal strengthening while controlling frizz and smoothing texture.
Keratin Infusion is a vegan formula free of formaldehyde and its derivatives. It is designed to provide effective straightening while respecting the health of the hair and scalp, without irritating fumes or harsh processes.
Differences between our treatments

Bare Treatment

Keratin Infusion

Softy Mood

Sublime 10·31

Bae Berry
Maximum shine and softness
Rebuilds hair
It maintains the natural shape of the hair
Removes metals and residues
Controls frizz
Suitable for pregnancy and breastfeeding
Vegan and formaldehyde-free formula
FAQ
The results can last approximately 4 to 6 months, depending on hair type and at-home maintenance. Over time, the hair gradually returns to its natural state.
Yes. It is compatible with fine, thick, curly, Afro, dyed or highlighted hair, always after a prior professional assessment to correctly adapt the treatment protocol.
In general, it's recommended to wait at least 3-4 washes (approximately one week) before applying color, and vice versa. For gray hair, this waiting period is especially important to ensure the cuticle is fully sealed and the color sets properly.
Yes, but it's essential that a professional first assesses the condition of your hair fiber. It's recommended to wait between one and a half and two months before undergoing the treatment, and vice versa, to allow the hair to recover and avoid over-processing. Furthermore, since Keratin Infusion contains violet pigments, it corrects unwanted tones that can develop over time in blonde hair.
Yes. Keratin Infusion is safe during pregnancy and breastfeeding as it is formulated without formaldehyde or its derivatives.
No. When applied following the proper protocol, hair is left light, loose, and with natural movement. Excessive or incorrect application could weigh hair down, which is why it's important to have it done in an authorized salon by experienced professionals. However, if you notice your hair is a little flatter at the roots during the first few days, this is completely normal and will disappear quickly. We recommend using shampoos like Melrose to add volume at the roots.
You can wash it whenever you want. There's no need to wait several days, as the sealing process is done during the professional salon procedure. Since it's a formaldehyde-free treatment, you don't have to wait to wash your hair. You can even put it in ponytails or updos, or curl it with a curling iron.
If you are not satisfied with the treatment results, we recommend visiting the salon for a follow-up appointment. The professional will assess whether an adjustment or repeating any phase of the treatment is necessary. This follow-up is an integral part of the treatment and is included in the service.
To prolong the results, it's recommended to follow the routine suited to your hair type within the Goa Organics product range. These products are formulated to maintain the treatment's effect, preserve shine, and care for the hair fiber in the long term.





